Travis Stephenson has earned TWO of our infamous 2 Comma Club Awards. In this episode he reveals the secrets behind chat bots and what he is doing with Chatmatic to decrease ad costs, increase conversion rates and increase attendance to webinars and LIVE events.
“By incentivizing engagement we are seeing an in increase in our traffic by over 35%”
“…that’s the way you should be formulating your post. Look at a comment and then send a message on the comment.”
“When you actually ask someone to say something [comment] think about, you know I try to tell people, think about what that phrase actually means. It’s really a cool experiment.”
“I use email more than I use Facebook messenger. Messenger is different. Messenger is a conversational platform that allows you to engage constantly with your audience with things they care about.”
“Right now it absolutely smashes because there’s so few people doing it that it’s very different. When people see it they’re like ‘Oh I can comment to get something?’. It’s a new call to action for them that feels different as opposed to clicking on some link.”